And Max

The technology was improved and, finally, in 1927, now the legendary Max factor was immensely landed by Hollywood actresses with his discovery — the first overhead eyelashes. The invention was honored by Phillis Hayver, who played Roxy in the incredibly popular musical «Chicago» at that time. Roxy in an instant drove all the male spectators crazy, and Max has forever remained in the history of fashion, as a brilliant visa-free artist.